Small Business Recognition, The Economy, & High Speed Internet

"American small businesses are key drivers of innovation, economic growth and job creation. Small businesses employ more than half of all private sector workers, and they have generated about two-thirds of net new jobs over the past fifteen years. And small businesses drive innovation. Small firms produce 13 times more patents per employee than large ones."

"Broadband and information technology is increasingly important to the success of our economy, to jobs and to the future of small business. Broadband connectivity and online business tools enable small businesses to grow and jobs to be created anywhere. They allow small businesses to market their products and reach customers in the next neighborhood, the next city, the next state, and even overseas."

"A recent study found that having a broadband connection makes a $200,000 a year difference in median annual revenues for businesses, by helping them reach new markets and increasing productivity."

That's straight from the FCC Chairman Julius Genachowski last week.  We agree with those statements, which have been incorporated into the vision of our company for years.  We are pleased to participate, be a part of that success, and help others achieve success.  As the broadband network and technologies evolve, we want to seize opportunities that help improve your business's bottom line.  Spread the word... start a conversation...  tell the stories of what our local small businesses can do!

The Diminished Value of I.T. ?

The rules and technology changed! Many are saying all I.T. and communications companies are the same. Seen one … seen them all. Is that true today? Given the choice between Provider A and Provider B, there is no differentiating value? Are you about to make an I.T. commitment to a new server, a new phone system, or cloud computing? And you think all of these choices provide about the same value? 

Not knowing your true costs in this economy could lead to lost opportunities!

With thousands of VoIP, Hosting, and I.T. companies in North America, getting a tech business started is easier than ever!  Numerous reseller programs exists that require no training.  Direct Mail Campaigns, prepared by equipment manufacturers, could be headed to thousands of potential customers today - all with your new logo on them.

True story: I received the same postcard from six different companies last week.

If I.T. and Next Generation Communications present little or no strategic value to your business, I would agree that all companies and vendors are equal.  The real answer, of course, is that many I.T.  and Next Generation Communication Companies put in the hard work, time, and effort to provide your business with useful evaluations and information based upon years of experience and education.  Your business can then, in turn, continuously improve decision making related to processes, communications, and productivity knowing the underlying knowledge was created from a credible source.

Is your trusted adviser sufficiently motivated to find the right solution for your business?

A talented and experienced technology company will be able to help business owners and decision makers choose the best solutions for the needs of the organization.  If your technology adviser lacks experience, training, financial stability, and accountability – what does the conversation sound like when you are faced with a capital expense solution of $120,000 versus an operating expense solution of $1,200 per month?  Shared versus Dedicated?  Premise versus Hosted?  What kind of financial impact exists over the next three to six years? 

In most organizations, capital investment is limited.  All companies want to direct their limited  investment opportunities towards revenue generating projects.  A wrong move leads to lost opportunity.  (Be prepared – shameless plug coming up)  Since 1995,  Georgia Business Net has been advising and providing trusted solutions to organizations large and small throughout nine states in the southeast.  We want to work with you and your partners with a goal of being your LAST technology solution provider.

The Problem With Doing It the Old-Fashioned Way

“Working 9 to 5. What a way to make a livin.” If a filmmaker were to pay homage to the movie today, what would that look like? Does the Starbuck’s barista accidentally poison Mr. Hart’s coffee? Would Judy, Violet, and Doralee text each other with updates to their plan? Several problems can arise when we start to analyze and plan for technology in our business. The typical first problem is that we are emotionally tied to our current routine. You like it. It works. You don’t like change. “The Old-Fashioned Way” can easily turn into “that’s the way we’ve always done it.” Some independent thought and analysis may reveal a better way. Could the process work better? Could we be more efficient? Could new technology play a role in these improvements? Technology changes so fast that every leader needs to evaluate business processes routinely to unearth the next productivity enhancement. Where would you start? How would you start? I try to start by stopping. I try my best to stop and listen. Therefore I am going to take my own advice and stop for now. I welcome your comments and suggestions. Look for more on this topic soon as we discuss something we all want…making work-life easier.

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