Tuesday, April 6, 2010

Did you know...SIP Trunks?

A SIP trunk is a phone call routed over Internet Protocol using VoIP technology.  A SIP trunk can be thought of as a traditional phone line replacement.  However, it can be much more.  Only recently has the flexibility of SIP trunks started to gain momentum with small and medium size businesses.  The delivery of the call is the key to the quality of the call; see our previous article to learn more.  The flexibility inherently presents its own set of challenges as you, the business owner, set out to purchase a SIP trunk.  Why would you buy?  What would you buy?  A multifaceted buying process is required to take full advantage of all the features.  I utilize a checklist to view it from the following perspectives:

The central question is - How will the ___________ see, use, and benefit from this technology change?
  • And then I fill in the blank:
    • End User: receptionist, salesperson, call center, my customer...
    • I.T. Staff
    • Business Owner & CFO
As I view and listen to the different perspectives and wishes of each person(s) affected, a clear picture of the product and its feature set is provided.  If the vendor and the customer have the same vision for product design, the benefits typically are:
  • Efficient Use of product, therefore moving towards a cost savings
    • Overbuying is eliminated
    • Features that aid in higher productivity are put in place
  • Evaluations & Metrics are available to enable constant evaluation of needs and new requirements.
  • Costly Forklift Upgrades are avoided 
 Of all the items you could have read today, I sincerely thank you for reading our blog.  We hope this adds value to your technology life and experiences.

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